Cosmetics; A powder, lotion, lipstick, rouge, or other preparation for beautifying
the face, skin, hair and nails.

This is something I have been wanting to talk about for a while now, such as what cosmetics we should be using, its effects on our bodies and animal testing.

Firstly, everything you put on your skin, is then directly absorbed into your blood stream. Check the labels always, and don’t buy products that has a bunch of ingredients that you A. have never heard of and B. that you can’t pronounce.

Parabens and preservatives are used in make up to increase the life of the products. Such as, methyl, butyl, ethyl, or propyl (words to watch out for). These can wreak havoc on your hormones, and are being potentially linked to breast cancer. (Breast cancer effects 1 in 8 women – the chemicals in our food and skincare contribute to this).

Everything we consume (unless you follow a strict organic diet) is filled with chemicals. Our bodies are constantly battling against the very things that we are choosing to consume. The older I get the more that scares me, and the more aware I have become of everything I put in my body.

For me, my skincare routine is minimal, and easy. I only ever use natural or organic products. I have also researched a lot of brands and have found the companies that I want to support and who I am very loyal too.

The four brands I use every day and swear by are Lush Cosmetics, Antipodes, Inika and Dr. Bronner's

(You can find images of these products in my Instagram highlight “Eco”)

Lush cosmetics – Perfume spray, deodorant bars and deodorant powder (they also do amazing face masks)

Antipodes – Is where I get all my skincare from. My cleanser, toner, face oils, and lipsticks.

Inika – Is where I get my make-up from. Powders, mascara, concealers etc.

Dr. Bronner’s – Their Pure-Castile soap is a must have. I use it for shampoo, body wash and face wash.

All these brands were a price point up from what I used to spend. I also understand that not everyone has the money to purchase brands like these, however this should be a non-negotiable when it comes to your health (I put $5 a week aside into a “beauty” fund, that then is used to purchase top ups/refills etc)

Another reason I back these companies, and purchase their products is that they do not test on animals.

I feel like it’s something a lot of people don’t want to know about, and are happy to just bury their heads in the sand. But in this day and age, there is no place for animal testing.

Animal Testing; An animal test is any scientific experiment or test in which a live animal is forced to undergo something that is likely to cause them pain, suffering, distress or lasting harm. Animal experiments are not the same as taking your companion animal to the vet.

Every time you make a purchase, you are placing a vote for the type of world you want to live in.

Below is a list of companies who have chosen to test on animals (there are plenty more, so make sure you do your research)

Aveeno, Benefit, Bobbi Brown, Burberry, Calvin Klein, Chanel, Clarins, Clinique, Colagte, Estee Lauder, Garnier, Gillette, Herbal Essences, Johnson & Johnson, Kiehl’s, L’Oreal, Lancome, MAC, Max factor, Maybelline, NARS, OPI, Originals, Revlon, Rimmel London, St Ives.

You will also notice a lot of the above companies use clever wording like “we are doing everything we can to put an end to animal testing but some countries where (insert brand name) is sold require animal testing on all imported cosmetics as part of their safety process”.

So what this really means, is that these companies want to sell into China, so there for they have to test their products on animals. Profit over animals. Simple as that.

NARS used to be my go too, I loved their make-up and was a customer for years. Then they wanted China’s business so reverted back to animal testing. I no longer support them. To them, China’s business was far more important than harming innocent animals.

All I want to do here, is shine a light on it. Seer & Wilde is a life style. All creatures deserve to live in peace, and we have no place inflicting harm on them so we can put blush on our cheeks.

Another thing I notice a lot is influencers supporting the above brands, like MAC, NARS and Kiehl’s (to name a few) and to be honest unless we are vocal nothing will change. If influencers support brands that don’t sit well with you ethically, then unfollow. Your feed should be filled with brands and people who believe and support the same things you do. Your Instagram feed should reflect who you are.

I wrote this because it’s time the consumers (us) stand up to these big corps and push for change.

If you don’t care about animal testing or the bad chemicals in skincare then this blog is not for you, I am talking to the ones who do care. I am talking to the Seer & Wilde girls who want to live and breathe the brand and what it means. To me, we are all equal, and I choose people, the environment and all creatures over profit. Every. Single. Day. Nothing will sway me from that.

Thanks for reading,

Ash xx

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